Philanathi Community Development Project

Wednesday, 17 July 2013

Final Layouts

I like clean, symmetrical layouts which therefore my layouts are simple and easy to read.

1st Layout for Philnathi

1st Layout for Food and Trees for Africa

1st Layout for AfriOceans

Tuesday, 9 July 2013

Images I May Use for Advertorials

http://upload.wikimedia.org/wikipedia/commons/b/ba/Le_Roux_Township_(Franschhoek,_2008)_07.jpg

Advertorial Layout Examples

Source: http://vivsinger.com/projects/sunkist/

Source: http://talent.adweek.com/gallery/Primer-Awards-Advertorial-Layout-for-Phil-Star/4520667

Monday, 8 July 2013

Brain Storming / 1st Draft Advertorial for Phlianathi

I feel like brain storming for the Philanathi Community Development Project would be a pointless exercise as I have spent enough time with Kuluwa the woman who runs Philanathi. I have seen and experienced the way this NGO is run well enough to understand and write a Advertorial deserving of Kuluwa's NGO

1st Draft Advertorial

We shouldn't need to appeal to people's better nature in order for them to help. We all need to help our own families before we are able to help other but when we can see people making an effort to help themselves but are unable, those are the people we truly need to reach out to.

What is so inspiring about Philanathi is that it is run by a woman in Groenedal who is just able to put food on her own table, but yet she still attempts to provide for 30 other children. By giving donating money to the Philanthi Community Development Project you are helping feed orphans, bettering the Philanathi vegetable garden and helping make their lives just a little easier.

2nd Draft FTFA Advertorial

As a child I grew up climbing trees and talking to flowers, I believed that they could hear me and it would help them grow

During the winter months I would watch the trees from my window wishing I could be sitting in one of them. The rain poured and the wind blew so hard the trees' branches would bend. While I watch the trees I felt such sympathy for them but when spring came and I could climb in it again the tree felt strong than it had been before.

I realized me speaking to the trees didn't make them stronger the trees made me stronger. When I was upset and couldn't breathe, I would sit beneath the tree and breathing became easier, it bared fruit that had the sweetest taste of health and happiness and provided me with shade when the sun was too hot.

I wanted the tree to be part of a legacy, a gift I could hand down to my children. As I grew older I realized the tree was already part of a legacy. The Earth's legacy, and I swore to protect it as it had protected me.

Food and Trees for Africa help prevent the climate changes, empower disadvantaged communities in South Africa and create environmental awareness. Become a sponsor or donate trees by visiting our website: http://trees.co.za/

Brain Storming / 1st draft for FTFA Advertorial

Everything typed below was first written on scrap paper as a way of brain storming ideas so, 1000% of some of it may not make sense in regards to sequence etc.

Aims: Sponsoring

By sponsoring you help...

- the offset of carbon dioxide emissions

- organic farm developments

- climate change

- Empower disadvantaged south africans

- Environment Education

- Awareness

Ways to help...

- join as a member

- purchase online products

- volunteer

- buy a tree as a gift

- Sponsor tress/food gardens

Why are trees special...

- legacy - a gift handed down to you

- withstands time and harsh weather

- provides shade and shelter to humans and animals

- allows nature to grow by providing shade and shelter

- provide us with oxygen to breathe

Idea for advertorial

As a child I grew up climbing trees and talking the flowers. I believed that they could hear me and that one day I would sit under this big tree with my child and read her stories. Of course this was only a childish fantasy and by the time I was having children I would no longer be living in the same home with the beautiful big tree perfect for climbing.

During the winter months I would watch the tree from my window wishing I could rather be sitting in the tree watching my house. The rain poured and the wind blew so hard the trees branches bent, while I watch it I felt such sympathy for the tree but when spring came and I could climb in it again the tree felt strong than it had been before. I realized, me speaking to the tree didn’t make it stronger the tree made me stronger. When I was upset and couldn’t breathe I would sit beneath the tree and breathing became easier, it bared fruit that had the sweetest taste of health and happiness and provided me with shade when the sun was too hot.

I wanted the tree to be part of a legacy a gift I could hand down to my child to adventure in. As I grew older I realized the tree was already part of a legacy. The Earth’s legacy and I swore to protect it as it had protected me.